Search Engine Journal
Search Marketing Advice, News, and Tutorials
The idea of 200 Google ranking factors is a popular SEO myth. Here's what we actually can know and confirm.
The post 11 Things You Must Know About Google’s 200 Ranking Factors by @beanstalkim appeared first on Search Engine Journal.
Here are 13 aspects of SEO that CEOs need to understand to make the right investment and set proper expectations.
The post 13 Things Every CEO Needs to Understand About SEO by @coreydmorris appeared first on Search Engine Journal.
Learn how you can use content marketing to improve your PPC performance (and vice versa).
The post 5 Surprising Ways Great Content & PPC Can Help Each Other by @krisjonescom appeared first on Search Engine Journal.
Google Ads' Report Editor tool has rolled out the ability to compare performance for two different time periods.
The post Google Ads Report Editor Now Supports Time Period Comparison by @MattGSouthern appeared first on Search Engine Journal.
Here's why publishers should value of using authoritative, high-reputation authors for their site.
The post Why Author Reputation Matters More Than Ever for Search by @marktraphagen appeared first on Search Engine Journal.
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